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Franchise of the Day

April 24, 2008

Shape Express Franchise is Expanding Rapidly 
In just 3 years, ShapeXpress has become one of the fastest growing franchises in America.

How were we able to produce such outstanding results so quickly?

Unparallel franchise support. When you become a ShapeXpress Franchisee, our entire support team is immediately engaged to assist you in every area of training, staffing, opening, operating, marketing, and membership sales of your ShapeXpress Fitness Club. We have divided our ShapeXpress Franchise Support Team into three departments: (1)Operations Support, (2) In-House Marketing Support, and (3) Marketing & Sales Support.

When you first join the ShapeXpress family of Franchisee’s, our Operations Department will be fully engaged and you will receive comprehensive operations support in all areas including site selection, lease negotiation, floor plans, club designs, décor, build-out assistance, build-out negotiations, equipment setup, delivery and maintenance, club operations, staffing, and much more. ShapeXpress will also provide you with our proprietary Club Management System software and training. 

Our dedicated In-House Marketing Team with graphic designers and marketing specialists supply each franchisee with custom-designed “for each individual franchise” top-quality marketing, advertising, and promotional pieces, including flyers, mailers, advertisements, and brochures, as well as public relations and media relations material.

The Marketing and Sales Support Department is truly a competitive advantage within our industry. This department is responsible for ongoing coaching and training of our Franchisees and their employees on all aspects of membership sales and marketing. As a ShapeXpress franchisee you are assigned a Franchise Support Executive from this department to assist and train you with ongoing (meaning as long as you are a franchisee and/or need and want support) in all areas including nutritional product sales, event planning, pricing, promotions and specials, marketing and advertising campaigns, phone skills, membership sales, employee training, staffing your club, understanding the business model and much more.

In addition to our Franchise Support Team, you can take advantage of our incomparable training. We’ve done the market research, equipment testing and business planning to ensure the ShapeXpress® concept is an unparalleled opportunity… and when you’re ready to launch your own ShapeXpress® club(s), our commitment to your success only intensifies as we provide the training and ongoing support you need to reach your business goals.

Even if you have little or no experience owning your own business or fitness club, our comprehensive 5 day training held at the ShapeXpress® corporate headquarters in Tulsa, Oklahoma is the first phase of our ongoing support program to teach you how to own and operate a successful ShapeXpress fitness club. The key to our franchise support is the ongoing training and support that our 3 Franchise Support Departments provide.

More details at: www.capstonefranchises.com/franchise/Fitness/

Submitted by The Capstone Franchise Group